Diploma of Advertising (1.5 year program)
Advertising at Imago is about understanding consumers, inter-communications, advertising strategy & tactics. It is about becoming the best entrepreneur and manager in advertising that YOU can be. There are three minors you can choose to further focus your unique skills;
Account Planning
Account Service people need to understand their consumers, clients, team members and find solutions. They then must be able to lead their other agency colleagues in making this solution work and get great results.
Creative
Creative people need to understand how the creative work in advertising connects the soul of a brand to the motivations of a consumer. They need to create new ideas and work with teams to make sure their idea is communicated perfectly in the final and finished advertising.
Corporate Relations
Public Relations at Imago is a very disciplined and serious business that focuses on corporate issues, client solutions, trust, reputation and community. They are taught how to analyze current issues and predict future issues. They learn how to work with different medias, communities and types of clients to develop reputation and trust amongst consumers and governments. They learn to understand what to do when a crisis happens and when companies need to change
Click here to get the curriculum structure
Students
who wish to continue their study overseas to gain their Advanced Diploma
or Bachelor degree can do so by continuing at our headquarter in Singapore.
First Media Design School (www.firstmedia.edu.sg)
FMDS Academic Programs
2 years programs (Jakarta)
- Advanced Diploma in Graphic Design
- Advanced Diploma in Multimedia Design
12 months programs (Singapore)
- Bachelor of Arts in Graphic Design
- Bachelor of Arts in Multimedia Design
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