Brand & Marketing Strategy for Account Executive

Crafting the Right Strategy for Digital Marketing & Conventional Clients

May 5, 2025 | 09.30 – 15.00

with Juli Nugroho (click to view trainer’s profile)

Boost your Account Management Team’s performance by joining this online course that will be delivered by Coach Juli Nugroho; a coach, trainer and consultant who has more than 25 years of working experiences in ad agencies and client side.

This training will equip your Account Team with sharp branding and marketing strategies based on research and data. They will master brand positioning, customer insights, powerful creative brief, and research to deliver strategic solutions for clients. Ensure your team stays ahead in the competition! This training is especially designed for anybody in ad agency who wants to build client’s trust and loyalty relationship.

Course Coverage

  1. Key Roles of Account Person

  2. Brand Strategy & Positioning

  3. Customer Insights & Buyer Persona 

  4. Market Research Methods

  5. Digital Marketing & Brand Presence

  6. Crafting Powerful Creative Brief

  7. Brand Measurement & Analytics

  8. Exercise & Discussion

Who can benefit

Junior Account Management and Strategic Planning staffs.

Investment

Individual : IDR 700K

Group : IDR 630K (2 pax or more from same company) 

The investment includes – 

  • Soft-copy of course module (pdf)

  • e-Certificate

  • Coaching session: 1 x 2 hours via WA Group after the course (schedule will be arranged later)

Venue:

AT YOUR PLACE

We will use www.zoom.us to broadcast the event. Please download the software prior to the event

Note:

  • The minimum no. of participant to run the program is 5 pax. 

  • Registration will be closed on April 30. Click here to register